By Raza Hasnain Naqvi
If you feel that this Election 2014 is just another General Election in India, then I am sorry to burst the bubble in which you are living in. There is a wide gap in ideology, thinking, technology, connection, connectivity, philosophies and issues of national election of 2009 and the current Lok Sabha polls 2014.
The fight for 543 Parliamentary Constituency seats all over India in this election is being organised in the traditional manner. Candidates of LS polls 2014 are busy proving to voters that they are the best, with facts, photoshopped facts, airbrushed facts and plain lies. All this is being done to impress you – the valuable voter. Didn’t someone say all’s fair in love, war and politics?
Major Political Parties
Besides established political parties like the Indian National Congress (INC), Bharatiya Janata Party (BJP), Samajwadi Party (SP) and Bahujan Samaj Party (BSP), there is the new entrant in the Indian political scene – Aam Aadmi Party (AAP).
All these parties have been working at their own pace to gain a following in the hearts of voters – whether urban or rural. Depending on their inclination, values and motivation and the implied benefits available by supporting a political party, most voters know who to vote for.
Every party flaunts a particular philosophy and advertises it to the prospective voter, hoping to catch his interest. If the voter is interested then he starts mentally associating himself with the party and its philosophy.
When you as voter decide that some party or candidate is good enough for your vote, then the party has succeeded in conveying its philosophy to you. You are aligned to it and your vote is proof that you are in agreement with your party.
As in any previous national elections, there is a political perception about every political party. Consider any of the major political parties mentioned above. You’ll find that as a result of what INC, BJP, SP, BSP and AAP have managed to achieve in their political avatar and tenure so far, has resulted in a definite perception. Each of these parties is viewed in a particular manner by the electorate.
Political perceptions go deeper in the mind than stated political ideologies. This is why parties prefer to play to a certain image in which they are perceived by their precious voter. The dominating image becomes the net that nets voters into its tally during an election.
Where Do You Stand
Amid all these games of perception and reality, where do you stand? Online or offline, fierce debates are ranging between proponents of each party to explain their point of view on different issues. Hope you are listening to all this exchange of points going on in the media.
Finally, it is your mind that matters. Once your mind becomes attuned towards a particular party, then it becomes easier to take a stand. You are not the fence-sitter, who prefers not to jump to any side, despite all kinds of incentives and endearments. You don’t take the middle road because for you it is more important to either stay Right or Left side of the road.
Parting Question: Will you give thought to taking a stand and voting in this election 2014?
Raza likes to share snippets of his life experiences and observations through his writings. This blogpost is the Day-14 post of his 15-day trial of daily blogging. Besides his social media footprints on twitter, facebook, instagram and Google+, he can also be reached on his email: bylineraza[at]gmail[dot]com
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